Strategy

 
 
bridie-lee-walsh-strategy

Establish a road map to your communications success.

Develop the right communications strategy for your business. This will help your team understand what is needed to be successful. Take the next step to set up a plan. Then engage the right people and processes to get stories written, filmed and photographed.

Develop a roadmap to your success

Reach more people and grow your existing audience.

I can help you identify what you want to communicate and why. Know the purpose of your communication and who you want to reach. Use this information to decide the channels you will use. Finally, tailor communications around what your audiences wants to learn or know more about.

I will help you to:

  • tell meaningful stories that are hard to forget 

  • understand what matters to the people you want to connect with

  • map your audience and communications channels

  • make sure your stories are relevant to your audience

  • use best practice approaches in communications and digital know how

  • make sure you have what you need to make every communications channel work for you.

If you are embarking on an internal change program, I will help you to:

  • establish your vision

  • develop your business narrative

  • identify impacted staff, partners and stakeholders

  • understand your communications channels

  • develop a road map for your change implementation.

  • create stories that will inspire your team to achieve the vision

  • develop communications that help people understand what’s changing, when and how it will impact them

  • schedule the right communications’ to the right group of people at the right time

  • use face to face, email, social media, presentations, roadshows, intranet, newsletters, printed collateral and more to reach your people with the right message at the right time

  • tailor your messages so they are clear and easy to understand

  • help people take action

  • provide confidence in the transformation you are delivering.